Hi, I’m Emily Florence — author of Even Better: Easier Ways to a Happier Life, featured in Yahoo Finance as “The Feel-Good Book of 2024.”

I’m an award-winning author and eternal optimist who believes life gets better when we step off the sidelines of our own lives, say yes to what’s calling us, and finally stop being so hard on ourselves.

After beginning my career in PR and publicity in Beverly Hills — where I had the honor of working on bestselling books, award-winning films, and iconic TV shows including American Idol, Gilmore Girls, and So You Think You Can Dance — I felt called to create something more personal and purposeful. That calling led me to launch a lifestyle community that was named a Forbes Top 100 Website for Women.

Since then, I’ve worked with hundreds of authors, entrepreneurs, and creatives, helping them be seen by the right people and grow with more clarity and ease through publicity and visibility that feels true to who they are.

I hold a Master’s in Broadcast Journalism from Emerson College in Boston, a Bachelor’s in Cultural Anthropology from UC Santa Barbara, and I’m a Certified Life, Life Purpose, and Business Coach. My work has been featured in over 100 media outlets including Forbes, Entrepreneur, Yahoo Finance, and Huffington Post.

Through my book and work, I help people reach goals that matter and live with more happiness, calm, and ease.

Thank you for joining me — I’m happy you’re here!

5 Fun Facts About Me

1.  I can say the alphabet backwards in under 10 seconds flat.

2.  I dropped out of law school after four days. I had no idea what I wanted to do after college, and law school was something I applied to and got into, so I went. By my third day I knew it wasn’t the right fit for me — and if I stayed, I’d only be doing it to prove to people that I could do it.

That was the moment in my life when I realized at the end of the day it didn’t matter what people thought or said about me; what mattered was how I felt. In making the decision to leave, I chose to live my life for me.

3.  I’ve been lucky to call 9+ special places my home so far in my life, including Ojai, CA, Florence, Italy, West Hollywood, Beverly Hills, Boston, New York City, and Kauai, Hawaii.

4.  At 20 years old, I took a quarter off from college and went to Europe for several months by myself. The first month I lived in a flat in Florence, Italy with seven other people – I was the only American. The remainder of my trip I traveled everywhere I could.

That experience changed me to my core. Everything about it, from traveling alone halfway across the world, meeting new people, seeing other ways of living, learning how to depend on myself, not complaining because I didn’t have anyone to complain to — I highly recommend everyone travel solo.

5.  I have the cutest, sweetest and silliest Labrador pup on the planet, named Harper, who completely has my heart.

Quotes I live by:

“As you go the way of life you will see a great chasm. Jump. It’s not as wide as you think.” – Joseph Campbell

“Happiness is not readymade. It comes from your own actions.” – Dalai Lama