Make Your Work

Known

PR & Marketing for Entrepreneurs, Authors, Coaches, Creatives and Brands
image of logos of Forbes, Entrepreneur, The Huffington Post, Mediabistro, Los Angeles Business Journal

Make Your Work

Known

PR & Marketing for Entrepreneurs, Authors, Coaches, Creatives and Brands
image of logos of Forbes, Entrepreneur, The Huffington Post, Mediabistro, Los Angeles Business Journal
Emily Florence

PR & Marketing Made Simple:

 

Your Path to Greater Visibility Starts Here

 

You’ve built something you believe in—now it’s time more people know about it.

Navigating PR and marketing can feel overwhelming, but it doesn’t have to be.

Hi, I’m Emily. I’m a publicist and PR + digital marketing consultant here to help you grow your visibility with strategy that feels clear, effective, and true to who you are—so you can focus on what you love most.

For over a decade, I’ve helped authors, entrepreneurs, coaches, creatives, and companies gain meaningful exposure, build credibility, and make a bigger impact. I’ve worked on bestselling books, award-winning films, and iconic TV shows including American Idol, Gilmore Girls, and So You Think You Can Dance—and I know what gets the media’s attention.

More recently, my own book, Even Better: Easier Ways to a Happier Life, was named “The Feel-Good Book of 2024” by Yahoo Finance, and my work has been featured in major media outlets including Forbes, Entrepreneur, The Huffington Post, and the Los Angeles Business Journal.

The right PR and marketing strategy doesn’t just get you noticed—it opens doors. It can lead to new clients, partnerships, speaking gigs, book deals, and more, all while building trust and momentum for your brand.

Whether you’re launching something new or ready to be seen as a leader in your field, I’ll help you simplify your PR and marketing and get clear on your message—so you can grow your audience, attract more clients, readers, and fans, and share your work with confidence and ease.

I look forward to working with you!

Emily

Ways to Work Together

There are three ways we can work together, depending on the level of support you’re looking for:

PR & Marketing Strategy Sessions

Small Group Coaching + DIY PR Course

Full-Service PR & Publicity Representation (I’ll be your dedicated publicist)

Read on for details and to find the right fit for you.

 

PR & Marketing Strategy Sessions

 

Personalized support to help you grow your visibility, amplify your message, and achieve your goals—without the overwhelm.

Whether you’re preparing to launch something new, refining your message, or looking to boost your media presence, these focused strategy sessions offer high-level support tailored to your specific goals and stage—so you can attract more clients, readers, and fans, and grow your impact with clarity and ease.

You’ll receive expert insights, clear direction, and actionable next steps—so you can move forward with confidence and ease.

Each session is tailored to your individual needs. We may cover:

• PR Strategy & Pitch Template Development
• Digital & Offline Marketing
• Talking Points & Brand Messaging
• Media Coaching & Interview Prep
• Launch Strategy & Timeline Planning
• Email & Social Media Content
• Creative Collaborations & Partnership Ideas
• Podcast & Media Targeting
• Visibility & Thought Leadership Positioning

Each session is designed to give you personalized guidance, real momentum, and actionable steps—plus support from someone who’s been there and truly cares about your success.

Before your session, you’ll receive a welcome form to share your goals and current approach—so our time is focused and tailored to your needs.

After your session, you’ll get a recap email with takeaways, tools, and next steps—so you leave with a clear action plan.

Investment: 

1-Hour Session: $400

Book your session here.

3-Session Package: $975 – (Save $225)

 Reserve your 3-session package here.

(Client Favorite! Most people start with the 3-session package for extra support and momentum.)

I look forward to working with you! 

 

🎉 NEW: 4-Session Strategy Package + Done-for-You Pitch Template

 

Personalized support, expert guidance, and done-for-you materials to grow your visibility—with more clarity and less guesswork.

Imagine feeling clear, confident, and fully supported as you take your book, business, or brand to the next level—knowing you have a proven strategy and a seasoned guide by your side.

Whether you’re launching something new, expanding your reach, or positioning yourself as a thought leader, I’ll help you develop a customized, results-driven PR and marketing strategy that aligns with your goals, fits your schedule, and helps you attract more clients, readers, and fans.

With four private sessions and two powerful deliverables, you’ll walk away with a personalized media strategy, a professional pitch you can confidently send to media or collaborators, and the support to tie it all together.

What’s Included:

Welcome Workbook – A thoughtful pre-work exercise so we can hit the ground running.

Four 1-Hour Private Strategy Sessions – Used over 6–8 weeks for momentum, clarity, and support.

Done-for-You Pitch Template – A personalized, ready-to-send pitch designed to get you booked in the media and grow your visibility.

Personalized Media/Marketing Strategy Roadmap – A step-by-step visibility plan tailored to your message and audience.

Email or Voice Note Support (up to 1 hour) – For quick questions and guidance between sessions.

Investment:

$2,500 for the PR & Marketing Strategy Package

(This private experience is valued at over $4,000.)

Reserve Your Spot Here.

Let’s make your work known. 

Small Group PR & Marketing Coaching + DIY PR Course

Expert strategy, real-time support, and a step-by-step course to help you grow your visibility with more confidence and less guesswork.

If you’re ready to attract more clients, readers, fans, and opportunities—but aren’t sure where to start—this group coaching experience is for you.

You’ll get live support, proven PR and marketing strategy, and full access to my step-by-step DIY PR Course, so you’re not doing it alone.

Join a small group of like-minded authors, entrepreneurs, and creatives for five live coaching + Q&A calls, where I’ll guide you through what actually works when it comes to visibility, marketing, and publicity.

You’ll learn how to clarify your message, pitch with confidence, and build the kind of consistent presence that leads to real results—like more sales, clients, press, and loyal fans.

What’s Included:

5 Live Group Coaching Calls with Q&A + Hot Seat Coaching

Full Access to the DIY PR Course

Small Group Support for Expert Guidance + Accountability

Templates, Tools, and Real Examples to Help You Land Media Coverage and Stand Out

Replays Available After Each Live Session

Early Bird Investment:

Small Group Coaching + DIY PR Course: $997 (Regular $1,497)

DIY PR Course – Self-Study: $297 (Regular $497)

Learn more and save with the early bird special.

PR & Publicity Representation

 

Work with Me as Your Dedicated Publicist

As your dedicated publicist, I’ll work closely with you to craft a personalized PR strategy that aligns with your vision, amplifies your message, and gets you seen, heard, and celebrated by your ideal audience.

From podcasts and online features to local and national print and television, I manage the strategy, pitching, and follow-through—so you can stay focused on what you do best while your visibility grows with ease and intention.

What’s Included:

Media Strategy & Planning – A tailored PR roadmap that aligns with your goals and gets your message in front of the right podcast hosts, editors, journalists, and producers.

Story Crafting – Messaging and talking points that make your story shine—authentic, timely, and ready for the spotlight.

Press Materials – Creation of compelling pitches, bios, and media-friendly communication tools that make it easy for outlets to say “yes.”

Media Outreach & Placement – Personalized outreach to podcasts, digital publications, print, TV, and more to secure meaningful, aligned coverage.

Ongoing Support – Regular updates, check-ins, and real-time adjustments to keep your campaign moving forward with clarity and momentum.

Investment:

Podcast & Digital Media Representation: Targeted outreach and booking on podcasts and digital platforms.

$3,500 per month (4 weeks)

Full-Service PR & Publicity Representation: Comprehensive outreach across podcasts, digital outlets, print, TV, and broadcast media.

$5,000 per month (4 weeks)

3-month minimum for representation. We build real momentum—and real results—over a focused 3-month campaign.

Pay monthly, or pay in full and save $1,000.

Spots are limited. Book a complimentary discovery call to find the best fit for you.

Emily Florence

Join me for a Complimentary Discovery Call

 

Schedule a complimentary discovery call so we can chat about your goals, what you’re working on, and how I can best support you.

For over a decade, I’ve had the joy of working with hundreds of people—helping them grow their visibility, share their message, and create more success with greater purpose and ease.

I’d love to connect and learn more about how I can support you, too!